Business websites, small business blogs, web hosting, domain name registration and social media all see big gains in 2010.
According to the numbers reported by Pingdom, the Internet isn’t a fad. In fact, it’s becoming ubiquitous.
The number of people using the Internet increased 14% in 2010, to 1.97 billion. The vast majority of users are in Asia, with 825.1 million, followed by Europe, with 475.1 million, and North America with 266.2 million users.
Those Internet users have been busy, too. According to Pingdom’s numbers, 107 trillion emails were sent in 2010. That’s an average of 294 billion emails per day. Of course, 89.1% of those were spam.
The photo-sharing site Flickr now hosts over 5 billion images, with 3,000 photos uploaded every minute. In that same 60 seconds, there are over 35 hours of video uploaded to youtube. The average Internet user in America watches 186 youtube videos each month.
Twitter has over 175 million users (as of Sept 2010,) and Lady Gaga has 7.7 million Twitter followers. @ten60six doesn’t have quite that many. The social networking site Facebook now has over 600 million users, according to their own report.
And it isn’t just social media and photo sites that are seeing the growth. Small businesses are leveling the playing field with their new forays into the web:
- Top-level domain name registrations were up 7% over 2009 with 202 million new .COM addresses added.
- The total number of websites reached 255 million last year, with 21.4 million added in 2010.
- The Internet now has over 152 million blogs, many of them run by small and local businesses.
These numbers and statistics show that the Internet isn’t a fad, its a fundamental shift in how we communicate.
The question now isn’t whether we bring our small business online with a professional website or whether we augment our web presence with social media and search optimization. The question now is how well we do it.